New accounts for UGC and the 3-day warm-up

TL;DR

• Every creator opens a brand-new account for your app — easier to steer the algorithm to your target audience.¹
• Warm up for ~3 days before posting.²
• Warm-up actions: follow and repost accounts in your niche.²
• Follow micro niche accounts, not macro ones (Nicole’s example: following Messi tells the algorithm nothing).²
• Provide sample usernames, bios and profile pictures; keep warming up after posting.³⁴

Details

Why new accounts (Nicole Cheung, Aug 2026). A fresh account can be shaped to the target audience quickly, versus a creator’s existing account with a mixed audience. Everyone in her program opens a new account and warms it per her playbook.¹

Why micro accounts. Messi’s followers span every nationality and interest, so following him doesn’t categorize you. Following small niche accounts lets the algorithm place the account — and its future content — in one audience cluster.²

Procedure:

1. Create the account using the course’s username/bio/avatar examples.³
2. Days 1–3: follow and repost content from niche micro accounts.²
3. Start posting from the content bank (Writing UGC content banks and scripts that hold watch time).
4. Keep warming up and engaging in comments/stories afterward.⁴

Nicole has posted her full warm-up playbook on her X account.¹

Disagreements / caveats

• Tactic reflects TikTok/IG behavior in 2026; algorithms change.

See also

• Onboarding and managing UGC creators (the creator course)

Footnotes

1. The UGC Marketing Playbook Behind 300M+ Monthly Views @ 02:25 — Nicole Cheung ↩ ↩² ↩³

2. The UGC Marketing Playbook Behind 300M+ Monthly Views @ 12:46 — Nicole Cheung ↩ ↩² ↩³ ↩⁴ ↩⁵

3. The UGC Marketing Playbook Behind 300M+ Monthly Views @ 05:30 — Nicole Cheung ↩ ↩²

4. The UGC Marketing Playbook Behind 300M+ Monthly Views @ 08:10 — Nicole Cheung ↩ ↩²