#education

3 notes tagged “education”.

• Coursiv's web2app funnel teardownWalkthrough of Coursiv's (AI-learning app, ~$250k/month, web-only UA) ad-to-paywall flow — ad, people-photo hook, one-question screens, AI profile, goal and time commitment, timer paywall with personalised coupon and tripwire pricing.
• Headway's web2app funnel teardownScreen-by-screen breakdown of Headway's (book-summary app) ~50-screen web quiz, paywall, upsells and winback emails, with the purpose of each screen — the reference model for a self-improvement/education funnel.
• Scaling a coaching or educational business — offers, channels, continuityHormozi's answers to four education/coaching owners ($2.5M–$6.6M) — dominate one market before going national, cut unprofitable low-ticket events for high-ticket camps, add ads as a one-time 3–5x lift on top of organic, expect warm sales motions to break on cold traffic, and price continuity separately from one-time skill transfer ("big head, long tail").