#courses

2 notes tagged “courses”.

• Retention tactics for memberships and recurring programmesWhat Skool communities taught Hormozi about keeping members — tag cancel reasons every 20 cancels, ask long-tenured members why they stay, cut content to cut overwhelm (one group went from 30% to 5% churn), a cheaper tier only if ideal customers say price, a fast first win within 24h, a weekly call, 10 regulars, and showing up daily.
• Selling expertise — workshops over courses after AIJoanna Wiebe's case (2026) that AI has gutted course economics (one training business lost 80% of revenue in a month) and that experts should sell $20k+ workshops via a live drawn diagnostic, land-and-expand, and anchoring prices high.