#presell

1 notes tagged “presell”.

• Writing advertorials with Claude — Stefan Georgi's extract-then-model processWhat an advertorial is for (pre-selling between an ad and a short PDP or long sales letter), the two templates (first-person testimonial story vs third-person news story), and Stefan Georgi's three-step Claude process — extract inputs from the sales page, analyse a proven advertorial's structure, write a new one per avatar — producing 3+ drafts in ~45 minutes, with the editing, hallucination and health-claim checks it needs, plus his stock-up upsell template.