#mobile

1 notes tagged “mobile”.

• Lifting conversion by changing only the top of the page (SafeSleeve case)A homepage test in Ezra Firestone's brand SafeSleeve that changed only the hero section (benefit headline, the existing explainer video moved up, guarantee under the CTA, card-style device selector) and lifted site conversion rate 16% — why to optimise above the fold first and skip full redesigns.