#annual-plan

2 notes tagged “annual-plan”.

• Prepay discounts, annual plans, split payments, layaway and financingHow many customers take a prepay or annual offer (15–20% for buy-10-get-2, 30–40% with bonuses), how big the discount should be, and payment structures (half now/half in 30 days, payday-aligned splits, layaway, third-party financing at +35% sales) that pull cash forward.
• Web pricing page — show annual first with a trial timeline (60/40 → 75–80% annual)Built With Science's biggest 2026 win — a web pricing page showing only the annual plan with a Blinkist-style day 1 / day 7 / day 12-reminder trial timeline moved plan mix from ~60/40 to 75–80% annual with no price change; adding more context hurt; a "pay now, 20% off" no-trial toggle lost until both options were framed positively.